PUBG has best quarter since 2019 — is it making a comeback?

PUBG has had its most financially successful year since 2019, according to developer Krafton. The company announced revenue of 433.8 billion KRW (or $320.4 million USD) in the third quarter of 2022, a staggering amount of money reflecting a 2% increase in revenue and a 17% increase in profit in the quarter. after trimester.

As for why this happened, it is stated in the official press release with this information that PUBG’s increased sales in Q3 2022 thanks to the steady influx of new players since it became free-to- play. An especially eye-catching figure comes from PC shipments, which were up 48% from last quarter.

Consoles also saw similar growth, with quarterly sales up 22% from last quarter and more than doubling the number of sales from last year. What prompted new players to pick up the game besides the transition to free play? The game has seen several major updates in recent months, including a new map and numerous collaborations with other brands. While PUBG has remained a powerhouse in eastern markets, these recent changes appear to have attracted a larger number of players from western regions.

Seeing the overall higher earnings announcement, you, like me, may have assumed that much of the growth came from PUBG mobile. While the platform gained traction, with $208.6 million in sales (which is incredible), that’s down 26% year-over-year from 2021. Much of that success, according to Krafton, comes from crossovers, such as international soccer players and supercare brands. .

As for the future, Krafton still has The Callisto Protocol due out later this year. As one of the latest massive releases in 2022, it’s not hard to guess that he has high hopes for the project. Additionally, Krafton also announced that it bought Neon Giant, developers of The Ascent, along with the news that Neon Giant has an open world FPS in the works.

There is also the project based on The Bird That Drinks Tears that is still a long way off. All of the future projects combined, coupled with the growing presence PUBG has in the battle royale genre, it’s safe to say that Krafton is carving out a space for itself that will grow bigger and bigger. That is, if PUBG can maintain his position as a heavy hitter in 2022 and those upcoming games make a big splash.

What do you think of all this? Have you jumped into PUBG recently? Let us know below!